Dwell Time vs. Bounce Rate vs. Avg. Time on Page
- Dwell Time: the amount of time that elapses between the moment a user clicks a particular result in the search results and subsequently returns back to them.
- Bounce Rate: the percentage of single-page sessions (important: these people may have returned to the SERPs or simply closed the page, it doesn’t matter which. It also makes no difference whether they stuck around for 2 seconds or 2 hours, it’s still technically a bounce).
- Time on Page: the amount of time a visitor spent on your page before going anywhere else (this could be back to the SERPs, to another page on your website, to a bookmarked page; literally anywhere)
https://ahrefs.com/blog/dwell-time/
The Search Engine Process
https://www.stateofdigital.com/three-pillars-seo/
Local SEO Property Illustration
SEO Ranking Factors Illustration
https://moz.com/blog/the-two-part-seo-ranking-model-lets-make-seo-simple
HTML CSS JavaScript Visual
https://moz.com/blog/javascript-seo